A TALE OF TWO LOGOS

A TALE OF TWO LOGOS

This has been an eventful time for modernizing tech logos. In early September Google launched an updated brand identity and the following day Verizon unveiled its new logo. The new Verizon logo – designed in partnership with Pentagram – is the...
WARMING UP TO MARSALA

WARMING UP TO MARSALA

Yeah, so about Marsala… Honestly, I was completely underwhelmed when Marsala was named the 2015 Pantone Color of the Year. If there was such a thing as a “cyber side-eye” it would describe my reaction to Marsala when it starting flooding my Instagram feed shortly...
I LOVE THE 90’S!

I LOVE THE 90’S!

Over the weekend I had a chance to see the movie Dope. The movie lived up to its title and stirred up strong nostalgia for all things 90’s. I will always have a soft spot for the era of bright colors, bold patterns, and sky-high hairstyles for both genders. A...
BRAND BOARD: CALIFORNIA LOVE

BRAND BOARD: CALIFORNIA LOVE

I can’t believe that it’s summer already. When did that happen? “California Love” by Tupac is always in rotation on my summer playlist. It also serves as the inspiration for this Summer Brand Board which captures the energy of Southern California. Nothing is more...